Featured Work
Are you in the need of a creative partner to bring your business to life with a new brand?
Since our inception, we’ve brought to life 100s of brands for clients in all types of industries.
Whether you are a start-up that needs to create impact from day one, or an established business that is creating a new brand for a new business proposition.
You know what you do, but need help bring this to life.
You need a partner to challenge you with strategic creativity.
You need a brand that attracts attention in a busy market.
You’ve started a new business and you want to attract investment.
Since we started back in 2014, we’ve always held a belief that the work has to work.
We were tired of working in agencies and with designers who didn’t really care what the client wanted, they just wanted to create something that they wanted to create, and they prioritise design trends or aesthetic styles over the substance of commercial impact.
Smith blends both commercial thinking with creativity. Yes it has to look good, that’s table stakes, but more importantly it has to be aligned to who you are, and where you are going. Too many brand projects are wasted due to lack of strategic thinking.
We’re partners, who understand business and brand.
01/02
When you’re creating a brand for a start-up, we help you understand your vision, what you are all about and why people should care.
This isn’t about a new logo and some colours, this is translating a vision into a reality; and it takes skill and experience.
If we are helping you create a new brand for an established business, then this takes more patience and conversation. Maybe you are a 10 year old business with the same brand and website that you’ve always had – then we help you understand what your customers say makes you different, why they choose you, and then we bring this to life in a compelling way.
When we work with clients on a branding project, it’s about adding commercial creativity and strategic smarts to help you grow.
02/02
