We have recently welcomed GTSE to our client portfolio to rethink their brand identity.
Founded in 2011, originally as Gocableties (‘Go-Cable-Ties’), GTSE has grown from a small cable-tie venture into a technology-led, leading global supplier of trade products and consumables for businesses. They have built a solid online reputation but aim to attract more sales in UK and international markets, increase customer retention and move to direct sales.
Our partnership marks the beginning of a new brand identity and strategy for GTSE to better reflect its innovation and scale. The rebrand will align with GTSE’s ambitious growth plans and help to differentiate them in the market, create brand impact and drive sales from new and repeat customers.
With expertise in rebranding manufacturing and B2B companies, including Accu, Smart Source, and RFB Containers, we’re excited to be part of GTSE’s growth and repositioning them as a market leader in the trade and consumables market.
About Us
At Smith, we help ambitious B2B and manufacturing brands grow with confidence. We’ve spent years developing effective brand identities, digital strategies and growth frameworks for organisations looking to strengthen their market presence and scale sustainably. Every project is grounded in strategic insight, clear commercial objectives and proven expertise, ensuring our clients receive guidance they can trust and results that make a measurable impact.